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perniagaan

Sesi Teh Tarik bersama Rakan Usahawan PUNB di Wilayah Selatan

Sesi Teh Tarik telah diadakan antara 40 Rakan Usahawan PUNB dari pelbagai industri bersama Pegawai PUNB dari Pejabat Wilayah Selatan pada Khamis, 12 Disember 2024 di Velvet Cafe JB & Event Place, Johor Bahru.
Taklimat yang ringkas lagi padat mengenai pembiayaan dan insentif PUNB telah disampaikan oleh Encik Azham Ardin Shah, Ketua Pejabat Wilayah Selatan. Para usahawan juga menggunakan peluang ini untuk berkongsi cabaran dan rancangan perniagaan mereka bagi tahun 2025.

Terima kasih kepada semua yang hadir dan menjayakan program ini. Semoga ilmu yang diperoleh dapat dimanfaatkan untuk terus memajukan perniagaan.

StREss?? Know How To Deal With It!

Handling stress in business is crucial for maintaining productivity, making effective decisions, and maintaining your overall well-being. Let’s find out some strategies to help you manage stress:

 

 

 

 

 

 

 

 

 

 

Crafting Dreams: Faizul Azwan’s Journey with FZL Rekabina

FZL Rekabina – Rakan Usahawan PUNB

In the competitive world of interior design and cabinetry, Faizul Azwan bin Mustaffa has carved a name for himself. As the manager and founder of FZL Rekabina, a company specializing in custom-made cabinets and home renovations, Faizul’s path to success is a testament to perseverance, innovation and passion.

Founded in 2012, FZL Rekabina initially focused on designing interior spaces. However, by 2017, Faizul expanded the company’s scope, establishing a small workshop to begin in-house production of cabinets. Despite the excitement of this new phase, Faizul encountered significant challenges. “Securing funds for raw materials was a major hurdle,” he recalled. It was during this time that a discovery by chance on Facebook connected him with Perbadanan Usahawan Nasional Berhad (PUNB). Through PUNB’s guidance, Faizul secured an attractive financing, which prided him the resources needed to push his business forward.

Faizul’s foundation in architecture, where he was involved in interior design projects for government offices and residential homes in Terengganu, equipped him with the skills necessary to develop FZL Rekabina. His experience in designing and manufacturing cabinetry, coupled with his creative vision, set him apart in a crowded market. “In Terengganu, I learned how the production process worked and realized the potential of bringing custom cabinetry to the market,” Faizul shared.

Starting with simple design sketches and fulfilling modest orders, Faizul’s commitment to quality soon paid off. Over time, FZL Rekabina gained a reputation for crafting specialised kitchen cabinets, as well as modern and classic living room designs tailored to the needs of individual clients. “Customers wanted something unique, whether it was modern or classic style. We made sure to offer personalised solutions, matching their preferences for every space,” Faizul explains.

The production process at FZL Rekabina is methodical. After consulting with clients and conducting site visits, Faizul’s team creates detailed drawings to bring the client’s vision to life. Once finalised, raw materials are sourced from trusted suppliers and delivered to the workshop. Production time varies, but typically, a custom cabinet is completed within two weeks. “Seasonal trends and customer demands shape our schedule,” he notes.

One of Faizul’s most significant challenges has been cash flow management. Delayed client payments often slowed production, limiting his ability to stock up on materials. Despite these obstacles, Faizul maintained strong relationships with local suppliers, ensuring a steady flow of resources even during challenging times. “We’ve built a network of reliable suppliers who deliver materials quickly, allowing us to stay on track,” Faizul shares.

Looking to the future, Faizul sees enormous potential in the housing market. “As the residential sector continues to grow, we’re focusing more on retail projects,” he says. His goal is to offer affordable, high-quality solutions to homeowners, a move he believes will propel FZL Rekabina forward in the coming years.

For young entrepreneurs, Faizul offers straightforward advice: “Discipline, passion and enthusiasm are essential. If you lack interest in what you’re doing, the quality of your work will reflect that.” His emphasis on passion is rooted in the belief that dedication drives success, particularly in fields where craftsmanship and attention to detail are paramount.

Today, FZL Rekabina operates with a highly skilled team of four production staff. Each member contributes to the meticulous process of crafting custom cabinetry. From individual component assembly to final delivery, the team ensures that every product meets the client’s expectations. Faizul’s team also handles installation, with staff on-site to organise and set up cabinets in customers’ homes.

FZL Rekabina has embraced digital marketing, utilising platforms such as TikTok and Facebook to reach a broader audience. Faizul has successfully run promotional campaigns for ready-made TV cabinets, offering affordable options under RM1,000. However, he notes that many clients still prefer custom-built designs that span entire walls, reinforcing the need for personalized service in his business model.

Faizul’s entrepreneurial journey has not been without setbacks. He has experienced project delays, missed opportunities and even dishonest clients. Yet, through it all, Faizul has remained determined. “There were moments when I felt discouraged, but giving up was never an option,” he reflects. After nearly a decade in the industry, FZL Rekabina has built a solid foundation, recently securing a major project in Penang, which provided much-needed financial stability.

As Faizul looks back on his journey, he remains grounded. “Some days bring success, while others don’t,” he says humbly. “But every experience, good or bad, has taught us valuable lessons and helped us grow.” With his eyes set on the future, Faizul Azwan bin Mustaffa continues to lead FZL Rekabina, crafting not just cabinets but stories of perseverance, resilience and success.

From Defending the Nation to Dominating Soy: The Rise of Mie Soya Enterprise

MIE SOYA ENTERPRISE – Rakan Usahawan PUNB

In the bustling world of Malaysian entrepreneurship, few stories are as compelling as that of Zuhaymee bin Mustapa, the founder of Mie Soya Enterprise. From a humble beginning in 1997, Zuhaymee has grown his business into a household name, specializing in soy-based products like tempe, tauhu, tau foo fah and soy drinks. Nearly 28 years on, his company remains a testament to perseverance and innovation, having supplied renowned brands and making a mark in the food industry.

Zuhaymee’s journey into the soy business was driven by his love for tempe, a fermented soy product that holds a special place in his heart. Before venturing into entrepreneurship, Zuhaymee served as a soldier, a career very different from the intricacies of food production. His turning point came when he approached an expert tempe maker at a local market, only to be told that the process was too complicated for a beginner. This response ignited Zuhaymee’s determination to prove that hard work and passion could overcome any challenge. “I wanted to show that nothing is impossible if you put your heart into it,” he said.

Rather than giving up, Zuhaymee embarked on a journey of self-study, learning from various local tempe makers and refining his process until he could produce his own high-quality product. The process of making tempe begins with soaking the soybeans for 40 hours, followed by steaming them to retain their nutrients. After steaming, the beans are packaged and undergo fermentation for about five days, after which they are ready for distribution to suppliers.

Quality control is a priority for Mie Soya Enterprise. Each batch of tempe is carefully screened to ensure it is free from impurities before being packed. Zuhaymee takes pride in sourcing premium soybeans from the United States to maintain the high standards of his products.

However, the road to success has not been without its challenges. Internal obstacles include ensuring the quality of raw materials and maintaining optimal production conditions, while external factors like meeting delivery deadlines to ensure fresh products also play a significant role. During festive seasons, production at Mie Soya Enterprise triples, with up to 4,000 pieces of tempe produced daily. Currently, the company employs eight local staff members who work under flexible schedules to reduce stress and increase productivity.

When asked about competition, especially from both Bumiputera and non-Bumiputera competitors, Zuhaymee remains unfazed. He views competition as healthy, choosing to focus on delivering quality products to his customers. His company continues to thrive, producing 6,000 pieces of tempe daily, along with 2,000 pieces of tauhu putih (white tofu), 2,000 tauhu lampung (soft tofu) and 200 tauhu goreng (fried tofu).

Mie Soya Enterprise has grown significantly over the years, even catching the attention of a well-known local fried chicken chain, making them a key supplier to Ayam Penyet franchises across Malaysia. Furthermore, the company has supplied soy-based products to renowned bakeries, including the famous Roti Gardenia.

Zuhaymee’s expertise has not gone unnoticed. He now serves as a trainer in various government entrepreneurship programs, sharing his knowledge with aspiring business owners who want to enter the soy product industry. For those interested in learning the art of making tempe or other soy products, Mie Soya Enterprise offers training sessions which they will guide one-to-one on how to manage soy business. Additionally, customers can walk in and purchase soy milk and tau foo fah (soybean pudding) directly from the factory or selected stores in the region.

Looking ahead, Zuhaymee has plans to expand his business further. Recently, a supplier expressed interest in increasing the daily order to 6,000 pieces of tempe, which could lead to the opening of a second Mie Soya Enterprise branch within the same district.

After nearly three decades in business, Zuhaymee’s story is one of resilience, passion, and an unwavering belief in his products. His dedication to quality and innovation continues to fuel the growth of Mie Soya Enterprise, ensuring that it remains a staple in Malaysia’s food industry for years to come.

As he reflects on his journey, Zuhaymee’s advice to aspiring entrepreneurs is clear: “Success is within reach if you work hard and never give up. There is no shortcut to greatness, only dedication and effort.”

Trend Dalam Perniagaan – Mengapa Ia Penting?

Trend penting dalam perniagaan kerana ia membolehkan perniagaan kekal relevan dan bersaing dalam pasaran yang sentiasa berubah. Berikut adalah beberapa sebab mengapa trend penting dalam perniagaan:

Secara keseluruhan, trend membantu perniagaan untuk memahami dan menyesuaikan diri dengan perubahan dalam pasaran, menjadikannya satu aspek penting dalam strategi perniagaan yang berjaya.

 

 

“Bad Marketing Is Good Marketing”…Does It?

“Bad Marketing is Good Marketing”: This concept proposes that marketing efforts that are unconventional, controversial, or even deemed as failures can still yield positive outcomes such as increased brand visibility, customer engagement, or buzz around a product or service. It implies that any form of attention, even negative attention, can be beneficial in drawing interest to a brand or product.

However, it’s important to recognize that the phrase is not promoting unethical or deceptive marketing practices. Responsible marketing should prioritize delivering on promises, being transparent with consumers, and ensuring that products or services meet expectations. The phrase should be viewed as a discussion point rather than a universal marketing strategy, as the potential benefits of such controversial approaches must be weighed against potential risks and ethical considerations.

From an Islamic or Syariah perspective, the concept of “Bad Marketing is Good Marketing” needs to be evaluated within the framework of ethical and moral principles outlined in Islamic teachings.

 

 

In conclusion, the concept of “Bad Marketing is Good Marketing” would not align with Islamic ethics. Instead, marketers are encouraged to adopt ethical marketing practices that promote honesty, transparency, fairness, and social responsibility. By adhering to these principles, businesses can build trust with consumers and contribute positively to society while upholding their Islamic values.

5 Sebab Kepimpinan Penting Dalam Perniagaan

Kepimpinan dalam konteks perniagaan merujuk kepada proses atau kemahiran seseorang untuk mengarahkan, mempengaruhi dan memotivasi pasukan atau organisasi untuk mencapai matlamat yang ditetapkan. Kepimpinan memainkan peranan penting dalam kejayaan dan pertumbuhan perniagaan. Berikut adalah lima sebab mengapa kepimpinan penting dalam perniagaan:

Secara keseluruhan, kepimpinan yang kuat adalah asas yang penting dalam memastikan pertumbuhan, kestabilan dan kejayaan jangka panjang sebuah perniagaan.

Kerjaya Yang Selesa Atau Imbuhan Yang Tinggi?

Pilihan antara kerjaya yang selesa atau imbuhan yang tinggi adalah pertimbangan penting dalam merancang kerjaya seseorang. Berikut adalah beberapa pertimbangan yang dapat membantu anda dalam memilih yang terbaik.

Kesimpulan

Pilihan antara kerjaya yang selesa atau imbuhan yang tinggi selalunya merupakan keseimbangan antara keperluan kewangan, keseimbangan kehidupan dan kepuasan peribadi. Adalah penting untuk mempertimbangkan nilai dan keutamaan peribadi anda dan kesan jangka panjang bagi setiap pilihan. Kadangkala, menggabungkan elemen kedua-dua pilihan ini boleh menjadi penyelesaian terbaik untuk memenuhi keperluan anda.

Lokasi Tepat, Perniagaan Hebat

Perniagaan yang berjaya sering kali bermula dengan langkah yang paling asas iaitu pemilihan lokasi yang sesuai. faktor geografi, demografi dan ekonomi semuanya memainkan peranan penting dalam kejayaan perniagaan. Jom lihat mengapa memilih lokasi yang betul untuk perniagaan anda adalah kritikal serta faktor-faktor yang jarang diberi perhatian dengan lebih teliti.

 

 

 

Jadi, bagaimana lokasi perniagaan anda sekarang?

Kepentingan Hubungan Dalam Perniagaan

Hubungan dalam perniagaan merujuk kepada jaringan interaksi dan kerjasama antara pelbagai pihak yang terlibat dalam aktiviti perniagaan. Ini termasuk pelanggan, pembekal, pekerja, pelabur, rakan kongsi, serta pihak berkepentingan lain seperti pihak kerajaan dan komuniti. Hubungan yang baik dalam perniagaan adalah penting kerana ia dapat meningkatkan kepercayaan, memperkukuh reputasi syarikat dan memperbaiki kualiti perkhidmatan atau produk yang ditawarkan.

Hubungan dalam perniagaan amat penting dan memainkan peranan yang besar dalam kejayaan sesebuah perniagaan. Berikut adalah beberapa kepentingan utama hubungan dalam perniagaan:

Secara keseluruhannya, hubungan dalam perniagaan bukan sahaja membantu dalam pencapaian matlamat perniagaan tetapi juga dalam mewujudkan persekitaran yang harmoni dan produktif.

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